SOCIAL MEDIA MARKETING

MY CV
MY PACKAGES

  • 2022–present ·

    International End-to-end social media management for one of the world's leading functional fitness event brands across three regions. Creating graphics, reels and event content covering pre-event hype, live coverage and post-event highlights.

  • Full marketing management for a high-performance CrossFit affiliate. Responsible for brand identity, content strategy and growing the gym's social presence. This role helped attract brand partnerships and cemented my specialism in the fitness space.

  • Co-founded and built the social media presence of a women's fitness community from the ground up, including brand voice, visual identity, content strategy and community engagement that turned a passion project into a recognised movement.

  • Social content and digital marketing for elite fitness events in partnership with global sportswear brands. Delivered campaign assets meeting brand guidelines while driving event registrations and engagement.

  • Dark Horse Program
    OC Throwdown
    Living It Podcast

    Content creation and management across fitness brands and events including training programs, a wellness podcast and one of the world's most prestigious CrossFit competitions.

Previous Experience

A smiling young woman in athletic clothing standing on a running track, holding a microphone, with other people and a cityscape in the background.

  • Suitable for clients who are passionate about their product or service and want to embark on a creative journey to encapsulat their brand vision, product or service

  • Analysing your brand identity and highlighting key aspect of your business will spearhead the visual ideas that will be created and managed.

  • Creating and individualised experience that is driven by a working relationship built on trust and open communication. Positive team collaboration and constructive criticism will generate a product you are proud of.

  • A marketing plan and strategy are imperative to efficiently promote brand identity across social media platforms based on location, clients and advertisement.

  • Content development of striking visuals, mesmerising videography and dynamic content will accelerate your social media engagement, helping to highlight your product aesthetically to your consumers.

  • Data analysis will drive adjustments to maximise current and future client engagement. Understanding client behaviour will drive content creation to maximise marketing success.

The Process